RenewalA journal of Labour politics
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 Vol. 12 No1 2004


Invisible villages: Technolocalism and community renewal

William Davies and James Crabtree


What does a public realm look like, if it is no longer oriented around a central state government, with a single focus for civil society? This essentially is the question that the left confronts every time it sets about the hazardous task of decentralising power.

Could a public sphere consist of multiple over-lapping, but integrated conversations, some local and some non-local? Could civic engagement be reconceptualised to include the informal social networks that we organise, as well as the formal political structures which organise us? Look at the latest social and civic uses of the internet, and it's clear that the answer is yes. The internet, we argue, offers both the mental template and the practical opportunity which the left sorely needs if it is to make decentralisation commensurable with its belief in public action.

Part of the problem is that decentralisation was the political preserve of the right over much of the twentieth century. The Thatcher governments may have done their best to emasculate local government, but they also succeeded in devolving many of the state's responsibilities to the market. Decentralisation meant privatisation, the flip-side to the neoclassical suspicion that centralisation equalled socialism. And thus a relatively simple equation developed for the first two decades of the post-Keynesian era: 'centralised' was synonymous with 'public', while 'decentralised' was synonymous with 'private'. This goes some way to explaining why the traditional left has felt so uncomfortable with decentralisation, as demonstrated to full effect in its opposition to Foundation Trust Hospitals. It struggles to develop a narrative in which ideas of publicness and citizenship are not intimately tied to the notion of the state, because it remains deeply - often legitimately - fearful that a strong and centralised state is the only effective buffer against the tides of the market.

The ideological battles of the 1970s, '80s and '90s not only positioned 'public' and 'private' as mutually exclusive, but often as adversaries to one another. Similarly, the liberal ideal of equality through fairness seems equally difficult to uphold unless fundamentally organised around a single and centralised law-issuing body. Three hundred and fifty years on, it is difficult to conceive of a philosophical replacement for Thomas Hobbes's original vision of the modern state in which its legitimacy resides, at least in part, in its incontestability (Hobbes, 1996). How can a society be fair if there are competing centres of power, with potentially incommensurable notions of fairness? How can there be multiple sources of authority, and multiple public spheres, without that risking a ghettoisation of civil society?

These are significant political, economic and philosophical anxieties, but New Labour is not driven by politics, economics and philosophy alone. Because, while neo-conservatism, socialism and liberalism may all be creeds that rely on a clear distinction between the centre and the populace, sociological and technological trends over the past thirty years have undermined the veracity of this distinction, in turn undermining the plausibility of the 'isms' that rely on it. A correct description of the sociotechnical forces towards decentralisation may turn out to be a more useful political route-map than the sort of Platonist political theory that invariably builds towards an ideal role for the state.

The influence of sociology over New Labour (and indeed over its favoured economists) has led to a uniquely pragmatic era of policy-making, in which evidence of effectiveness can now rival both fiscal and ideological motivations for government interventions. 'Localism' and heightened awareness of social capital are amongst the fruits of this. In the government's Local Government White Paper of 2001, it was clear that New Labour's desire to give power away was not born so much out of hard principle, but out of the considered view that there may be more than one way to skin a cat. Moreover, not all of these necessarily involve Whitehall.

Invisible Villages
A more challenging proposition still is whether the pursuit of our social and ethical goals necessarily involves forms of government at all, or whether entirely new means of achieving public co-operation may be emerging. Tony Blair has recently commented that New Labour intends to push power down below the level of local government, to neighbourhoods themselves (The Guardian, 28.11.03). If this is to occur, New Labour will have to become both more pragmatic and more daring, while looking to a broader variety of governance systems and sources of useful co-operation. The challenge, then, is to develop and defend a model of the public realm that doesn't place government at its centre, as both socialism (in which government is there to resist the market) and liberalism (in which government is there to regulate public interaction) require.

By being simultaneously public, and yet without centre, the internet provides both a model and a set of possibilities for this to happen. The politics of the web are potentially threatening to traditional political conceptions, but then, with only half of the electorate bothering to vote in the last general election, so are the politics of British society. Political decentralisation is not an ideological attack on socialism or liberalism, but a necessary reaction to sociotechnical reality - if an attack has occurred at all, it has been from society and its most sophisticated tools, not from theorists or politicians. The question is whether left-wing political values can be upheld in this new context.

One further consequence of this context is that progressives and one- nation conservatives often look spookily similar to one another. When those on the left speak of civic renewal and community revival, they may seek to position themselves in the tradition of the early co-ops and mutuals, but often seem to be appealing to those 'little platoons' that Edmund Burke placed at the heart of British conservatism. It is easy but also dangerous to encourage strong cultural traditions to plug the gap left by a receding state. The project of the left, by contrast, must continue to focus on the features of our society which unite us, rather than those cultural traits which divide us. Fundamentally, it is this that should make internet-based politics a key part of a left-wing agenda for communities.

The first thing to do is properly describe and conceptualise what Manuel Castells has termed 'The Network Society'. Early on in his iconic trilogy on this theme, Castells asserts that: 'Our societies are increasingly organised around a bi-polar opposition between the Net [i.e. networks of one form or another] and the Self ' (Castells, 1996, p3). To see a world made up of networks is to see one that lacks unambiguous sources of authority. The constituents of a network are not specific units, with specific nuclei, but extended systems of 'links' and 'nodes'. Some nodes may be more influential than others, and some may become so influential as to be described as 'hubs' - individuals, cities or web sites, for instance, that attain positions of high strategic importance and connectivity. But the political character of the Network Society is one of ambiguity, in which sovereignty is distributed.

The transformations which make this analysis compelling are part social, part technological.1 Firstly, the various cultural revolutions that began in the 1960s have resulted in a vastly more individualised society, in which identity is increasingly chosen by the individual, rather than bestowed by the community. The successes of feminism are among the most obvious manifestations of this. Collectively, this translates into what Canadian sociologist Barry Wellman terms 'Networked Individualism', a reorganisation of communities around a principle of individual sovereignty, meaning that 'community has become embedded in social networks not in groups' (2001a).

Secondly, the spread and globalisation of sophisticated technological networks - namely transport and telecommunications - have enabled social networks to escape the confines of locality. Add to this the dramatic acceleration and diffusion of information processing capabilities, and the opportunity arises for an entirely new model of information gathering and distribution, that challenges the supremacy of bureaucracies. Production of goods (e.g. electronics) and services (e.g. call centres) becomes reliant on complex webs of global socio-technical relationships. Equally, opportunities for globally co-ordinated civic activities arise, as for instance recent anti-war demonstrations have shown. Once information is no longer scarce, the ability to act on it in a co-ordinated fashion suddenly comes to matter more than the ability to store it. Or to use Max Weber's famous distinction, charismatic legitimacy starts to trump bureaucratic legitimacy.

Political analyses of these socio-technical shifts seem constantly to focus on an alleged crisis which this heralds for the nation state. States, along with those excluded from exclusive networks, are seen to be mournfully anchored to their geographic identities, while financial capital and social elites move around the world. Governments and their less advantaged citizens are local; elites, their money and their knowledge, are non-local. The fracturing of society into the mobile and the immobile is a dominant way of understanding globalisation (see Bauman, 1998).

However, the network society heralds similar shifts on a less expansive scale, that is, within nations, regions and cities. The twin forces of individualism and advances in networked infrastructure lead to a stretching of many informal social networks over distance, and accelerate the decline of local identity. 'Non-local community', as Wellman terms it, is a feature of the network society, whereby individuals increasingly affiliate in more geographically dispersed networks.

It is silly to suggest that this spatial agility represents 'the death of distance' or a 'global village', but it nevertheless raises profound questions as to what 'localism' and geographic devolution actually mean. For at the most grass-roots level, 'social capital' - the informal networks and norms which facilitate co-operation without third party intervention - requires a certain degree of relationships to be locally based. Despite the pessimism which frequently imbues discussions of social capital, there is no strong evidence to suggest that levels of sociability or civic engagement are in decline in the UK, but there is evidence to suggest that social networks are becoming less local, and less socio-economically integrated (see Hall, 2002). This is good news for restaurants, but bad news for bus shelters.

Mixed tenure housing provides a useful example. Mixing tenures is hoped to combat social exclusion, open access to labour markets, and destigmatise certain neighbourhoods. But these hopes often rest on the presumption that social networks will expand within the housing estate across socio-economic divisions, which is not all that realistic. A Demos study of mixed tenure housing found that while 64 per cent of people knew more than five people (by name) of the same tenure on their estate, only 17 per cent of people knew more than five people of different tenure on their estate (see Jupp 1999, p38). In general, it appeared that the most meaningful and useful social ties were those that connected residents outside of their estate, rather than inside. Again, in line with Wellman's argument, the pulling away of community from geography is a defining feature of our times - indeed, as Giddens has argued, of modernity (1991).

The most significant decentralisations of power, then, have not been occurring from one place to another - for instance from London to Brussels - but from places to fluid networks. At a national and international level, a conventional political response is to attempt to turn 'spaces' into 'places', that is, to find ways of attracting and anchoring human and financial capital to particular locations. The growth in iconic architecture, for instance, aims to lure business and people to the likes of Newcastle or Bilbao, to reconnect the local with the non-local (see 'Landmarks of Hope and Glory', The Observer, 26.10.03). In such circumstances, political devolution is not born out of petty cultural nostalgia, but out of a desperate need to create a new sense of location in the eyes of global capitalists, because even they need to locate an office somewhere. But what is the equivalent at the level of the community or the neighbourhood? After all, Frank Gehry cannot be brought in to redesign every park bench. Instead, community renewal can be understood in one of two ways. Either it can rest on a sociologically naive and politically regressive appeal to cultural identity, or it can seek out new and rational bases for cooperation rooted in cosmopolitanism. The left should not be entertaining the former, yet it struggles to imagine a viable form of local publicness that can take forward the latter. On the evidence of turn-out, local government itself has less legitimacy in the eyes of voters than central government (a significant inversion of the situation in the US, from where so much of New Labour's localist zeal is borrowed).

The starting point must be this: that while locality may no longer be a rich source of identity, it is still a constant source of everyday problems which require co-operative solutions. At the neighbourhood level, it is shared problems that link 'space' to 'place', that relate individuals to local communities. The Demos study cited above was cautious, but found that 'people will often come together to tackle a problem if they believe it is genuinely common, serious and immediate. What they need is some sort of structure which helps them (Jupp, 1999, p59). Solutions are required that are not private and informal - as social networks are - nor conventionally public and formal - as official governmental structures are - but carve a path between the two.

Web communities?

At first glance it would seem odd to suggest that the internet can carve this path on behalf of local communities. To many, the internet and its 'virtual communities' provide the least local, the least place-based form of social interaction. If it is technology networks that underpin the growing mobility of individuals and spatial agility of communities, then the net must surely be as responsible as any other piece of infrastructure. Wellman has argued as much: 'The proliferation of computer networks has facilitated a de-emphasis on group solidarities at work and in the community and afforded a turn to networked societies that are loosely bounded and sparsely knit' (2001b). This is not automatically to say that the internet is an entirely virtual and parallel world, although it can be. Instead, Wellman and others stress that the social connections made on the web overlap with our real world, face-to-face relationships. Although chat rooms may offer a surreal escape from conventional day-to-day community, more dominant social uses of the net involve people communicating with those who they know through some real world connection. Studies throughout the 1990s indicated that the net was most commonly used to support non-local communities that existed anyway (such as diasporas), rather than to create new communities altogether (see Meredith 2002).

However, fairly recently, an entirely different attitude has developed towards the role of the internet in community, and this is one that carries tremendous promise for location-based politics. The presumption that the internet will support long-distance social connections or distribute information in a global and anonymous fashion is, of course, contingent on its users, and this is what's changing. Through the 1980s and most of the 1990s, internet users were so few in number, and so sparsely spread, that they inevitably found themselves communicating over great distance. Now that close to 75 per cent of people in Britain are regularly using the net, a different picture is emerging. As users become denser, the internet becomes more local. (Thus, for example, Hampton (2000) explores how a fully integrated broadband network can improve local social capital.)

But there's a second change which is needed to accompany this trend, which has only just begun: the opportunities for different types of online communication are being expanded. Emailing and web-publishing - the most common ways of using the internet - have quite traditional socio-political functions. The former (despite its rising constitutional significance) approximates a private conversation, usually between people with some prior offline connection. The latter, meanwhile, seems modelled on a public broadcast, a way of transmitting information to the global populace. But think of how many variations of communication could be possible between these two conventional models. Consider the opportunity to make a conversation slightly more public, or to make a broadcast slightly more private.

The proliferation of new 'social software' is revealing the web's true social character (see Davies 2003). Like the society around it, the internet has certain hubs but it lacks unambiguous sources of authority. Admittedly, there is a reflexivity here, as the web has done much to undermine existing bureaucratic expertise, especially in an area like health care. The decentralised world of the web offers a vast variety of models for how public spheres can be created of different sizes, with governance systems to fit.

Prior to the web, there was rarely a middle ground between informal, private interaction and formal, public engagement (a church being an obvious exception), but the difference between the two has always been partly one of scale. Friendship networks can co-operate very easily, but partly because only a handful of people are organised at any one time. Meanwhile, a union of several thousand people can only co-ordinate itself through rules, and the firm authority of publicly accountable leaders. What the web enables is a middle ground between the two, that in some cases is analogous to the mechanisms of a small village. A village can achieve high levels of co-operation with little third party interference, on the basis that is limited to a certain size, and information is effectively distributed. A village has a form of public space, but it is unlike urban space - it is quasi-public, over-lapping with private space. A village is rife with what two Intel researchers call 'familiar strangers'.2 Local software projects are capable of creating 'invisible villages' in cities, ways of illuminating the shared interests of local people without expecting them to become friends. Early examples already exist. Upmystreet Conversations creates a message board organised around post-code (that is, to the nearest 14 houses), thereby (in the words of its creators) 'mapping cyber to space.3Meanwhile, neighbourhood email lists and experiments in wired communities such as Tenant Spin in Liverpool specialise in distributing information on a very local level. This distribution of information potentially creates a sense of shared local interest, but without necessarily requiring more face-to-face interaction or any stronger cultural identification. What it does is to shrink the public realm, or expand the private realm, in such a way that co-operation becomes more rational. An invisible village may resemble one of Edmund Burke's 'little platoons', but the members of the platoon are not expected to be intimate with one another, or especially similar to one another.

Politics and the Public Realm
There are two important political aspects to this new type of public realm. Firstly, the decentralised, quasi-public realm that the internet creates must have appropriately quasi-official authorities. Social entrepreneurs and those with some 'hacker' credentials have a better record of using the web for governance purposes than very large organisations, and should be encouraged (Crabtree 2003). Governments or corporations that attempt to use the internet to interact with the public will fail, unless they can somehow triangulate that communication via independent, quasi-official third parties. The public character of online space is not that it is official, but that it is open, and often it is best to prioritise the latter at the expense of the former. For example, Brent Council deliberately do not place their logo on their community web site, for fear that this will somehow de-legitimise, rather than legitimise it.4

Secondly, a sliding scale of communication models exists all the way between a private chat and a public broadcast. For this reason the web offers some means of reconnecting informal, bottom-up social interaction with formal, top-down political bodies. We have to be cautious of exaggerating its ability to do this, or for misunderstanding what kind of role central government can have on the web - the ability to email the prime minister is an unnecessary gimmick. A more honest model is provided by the BBC's new iCan portal, in which users are able to communicate with other users on civic issues which concern them, while also having the resources to find out about the more formal and official political structures which they inhabit.5 Decentralised communication and centralised information provision hover around one another, while remaining distinct. The proximity of official information to informal conversations obviously benefits the latter, but the BBC also hopes the inverse is true, and that bottom-up, decentralised communication will come to influence their centralised media activities.

It makes little sense to think of the world wide web as a global public space, because there is little evidence of a global public to occupy it. Instead, it is a vast network of inter-linking public spaces, a model of how we can occupy multiple public realms, some local, some non-local. But crucially, the very purpose and essence of the web is towards inter-communicability and social integration. This is a decentralised technology, that is incapable of supporting complete cultural ghettoisation - which is not to say that it automatically leads to homogeneous globalisation either. This is a model of decentralised publicness that steers between parochial nostalgia and neoliberal privatisation, and it's a model that the left must embrace.





William Davies
works on The Work Foundation's iSociety project, which investigates technology in everyday life in the UK.

James Crabtree is an associate at the IPPR, and Director of Voxpolitics. They are coauthors of a New Local Government Network pamphlet on this topic, to be published in Spring 2004.

Endnotes

1. Castells is careful not to place primacy either on social or technological drivers: 'The dilemma of technological determinism is probably a false problem, since technology is society, and society cannot be understood or represented without its technological tools' (1996, p5).

2. See 'The Familiar Stranger Project' at www.berkeley.intel-research.net/paulos/research/ familiarstranger/

3. See www.forums.upmystreet.com/cnv/, and the presentation given on the topic at the O'Reilly Emerging Technology Conference 2004 available at www.plasticbag.org/archives/

2003/04/upmystreet_conversations_mapping_cyber_to_space.shtml 4. See www.brent.gov.uk/brain/welcome.nsf

5. See http://www.bbc.co.uk/dna/ican/

References

Bauman, Z. (1998) Globalization: The Human Consequences, Cambridge: Polity.

Castells, M. (1996) The Rise of the Network Society, Oxford: Blackwell.

Crabtree, J. (2003) 'Civic Hacking: A New Agenda for E-Democracy', Open Democracy, 6 March, www.opendemocracy.net/debates/article-8-85-1025.jsp

Davies, W. (2003) You Don't Know Me, But…: Social Capital and Social Software, The Work Foundation, www.theworkfoundation.com/research/isociety/social_capital_main.jsp

Giddens, A. (1991) The Consequences of Modernity, Stanford: Stanford University Press. Hall, P. (2002) in R. Putnam, Democracies in Flux: The Evolution of Social Capital in Contemporary Society, Oxford: OUP.

Hampton, K. (2000) 'Grieving for a lost Network: Collective Action in a Wired Suburb', MIT. Hobbes, T. (1996) Leviathan, Cambridge: CUP.

Jupp, B (1999) Living Together: Community Life on a Mixed Tenure Estates, Demos.

Meredith, D. et al (2002) 'Measuring Social Capital in a Networked Housing Estate', First Monday, www.firstmonday.dk/issues/issue7_10/meredyth/

Wellman, B. (2001a), 'The Persistence and Transformation of Community: From Neighbourhood Groups to Social Networks', Wellman Associates.

Wellman, B. (2001b), 'Computer Networks as Social Networks', Computer Science, 14 September 2001.


 

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